Tag
Engineering
3 posts tagged Engineering.

Engineering
First-party by default: stop letting adblockers delete your data
A chunk of your analytics never arrives, and you cannot see what you did not receive. Here is why first-party routing fixes accidental drops, and where it honestly stops.
2 min read

Engineering
What counts as an event (and what you should not track)
Most analytics setups drown in events nobody asked for. A short, opinionated guide to defining events, naming them like an API, and keeping PII out.
2 min read

Privacy
Consent and PII enforcement belongs at the collector, not the browser
Client-side consent gates and PII scrubbing are easy to bypass and easy to get wrong. Here is why leatmap enforces both server-side, at the collector, where the client cannot reach.
2 min read